The feed catches fire
The longest day for a brand account

Story
A scheduled post publishes the wrong price just as angry comments and an impersonation account spread. Protect customer trust, evidence, and account security while every public action becomes part of the incident.
ProtagonistA social operations lead responsible for customer communication, account security, and the team’s response capacity during a fast-moving incident.
Episode
- The wrong postA pricing error spreads before the team can agree on what happened.
- The response windowComplete the previous episode to unlock.
- Who owns the account?Complete the previous episode to unlock.
- The speed of rumorComplete the previous episode to unlock.
- Restoring the feedComplete the previous episode to unlock.
- The day before the next incidentComplete the previous episode to unlock.